What You Need to Know About the Best Mobile Phone Plans on the Market

With so many cellular phone businesses vying for your money, it’s difficult to tell which you can trust. AT&T, Verizon, and T-Mobile all clamber, “Pick me!” with promises of low cost, unlimited data plans. But do you really need an unlimited amount of data?

About data

The majority of cell phone plans that feature unlimited data have what’s called as a deprioritization threshold. It’s like a cap on your data and, if you reach it, your activities like web browsing, watching videos on Facebook, etc., might be slower than you’re used to.

The standard data deprioritization threshold is 23GB, but most people use just 2-5GB per billing cycle. If you’re on the high end, at 5GB, that’s 18GB left on the table. The result is that you end up paying a hefty sum for something you aren’t using.

And that’s a waste of your hard earned money.

A PureTalk customer who switched from Verizon shared their bill with PureTalk and the bill showed the account holder paying $70 a month for 8GB of data, plus an extra 6.128GB. That’s just over 14GB.

Now, on the bill under Shared data usage the account holder has used just 3.7GB – across three devices – in the past month. With 14GB at their disposal that’s a lot of data left unused for a plan that costs close to $100. No wonder that customer was excited to switch over to PureTalk!  

The bottom line:

If you’re on a $70 a month plan which gives you up to 23GB of data (remember that threshold), this means you’re paying $3.04 per GB of data. And if you’re using just under 4GB a month, you’re paying $57.40 per month for data you’re not using. Ouch.   

How to find out how much data you’re using

If you receive a paper bill from your provider, the data usage information is most likely on the second or third page of your invoice. If your provider doesn’t include it, you can call or go online to request a more detailed bill. You can also do the following:

  • Log into your account from your computer and check the Usage tab.
  • Download your provider’s app and check the Usage tab.
  • Call your provider from your wireless phone:

AT&T: Dial *3282#

T-Mobile: Dial #web#

Verizon: Dial #DATA


Reasons to love data

Data lets you check in on your college student or grandkids via Facetime and Facebook. It lets you send pictures of your dining room redo to your best friend and receive photos of your buddy’s new boat (and fishing poles!) via text messages. It allows you tune in to your favorite podcasts, stream your favorite music, and watch as many movies as you like. And of course it lets you read and respond to email, shop online, and even shop IRL – in real life – by getting you to your destination using Google Maps.

Data is the secret sauce that fuels almost everything you love to do and because it does, you might think you need a lot of it.

Funnily enough, you don’t.

Web Browsing:

If you spend a lot of time on the Internet shopping or doing research, reading, checking sports scores, or making travel reservations, it’s quite possible to believe these activities take up a lot of data. But they don’t. In fact, even if you spent most of your time on photo-heavy websites, which use more data than those with lots of text, you still wouldn’t come close to the 23GB data threshold. And, more importantly, you wouldn’t even come close to going beyond the 2-5GB most people use per billing cycle.

One hour of web browsing = 60MB of data

60MB of data = 0.06GB



Once again it’s easy to assume that because you can easily get sucked into Facebook it uses a lot of your data. It really doesn’t. An hour scrolling through posts from your high school friends, neighbors you used to live next door to, far flung family members (or those you wish were far flung!), and community groups, uses about 80MB of data. That’s more than shopping online or doing research, but only because Facebook has so many photos on it. And an hour on Facebook watching cat videos, clips of Dancing with the Stars, and footage of puppies so cute you could cry, uses 160MB of data. Still, not a lot of data consumption.

One hour browsing on Facebook = 80MB of data

80MB of data = 0.08GB

One hour watching videos on Facebook = 160MB

160MB = 0.16GB



FaceTime is great for dozens of activities. Keeping up with your kids, viewing prospective vacation properties from afar, and staying in touch with family and friends. And, like web browsing, it doesn’t use a lot of data.

One hour FaceTime call = 85MB of data

85MB of data = 0.085GB


Listening to Podcasts:

The typical podcast uses about 1MB of data per minute. So if you’re listening to a 60-minute show, you’ll use about 60MB of data. That’s so little data, you might as well listen to several episodes in a row!

One hour podcast = 60MB of data

60MB of data = 0.06GB


Let’s tally it up

60MB for 1-hour of web browsing


80MB for 1-hour of Facebook browsing


160MB for 1-hour watching videos on Facebook


85MB for 1-hour on FaceTime


60MB to listen to a 1-hour podcast


445MB or 0.445GB

That’s not even half a gigabyte. And it’s nowhere near the 1,000MB that equals 1GB.


The bottom line:

There’s a reason most people use only 2-5GB of data per billing cycle. And that’s because you’d have to spend every waking moment, 24-hours a day, seven days a week, online to exceed that amount. The average consumer doesn’t spend 24-hours, seven days a week online. That’s why the average consumer doesn’t need a $50, $60, or $70 a month unlimited cell phone plan.


The PureTalk approach

At PureTalk we don’t think you should pay for data you don’t need and aren’t going to use. That’s why we’re proud to offer you plans starting as low as $20 a month for unlimited talk and text and 2GB of data. Even better, all our plans are flexible. If you need more data one month, you can simply go into your account portal and add more. When next month rolls around, if you need less data, you can go right back into your portal and reduce it. Simply log onto PureTalk.com, click on My Account, and select Manage My Data. Make your changes, save them, and log out. It’s that simple.

Just as importantly, PureTalk is on the same 5G network – the most reliable network in the country – as the pricey wireless companies. The 5G network provides significantly greater speed and is more flexible, reliable, and secure than any network before it. What does this mean to you? It means not having to worry about whether or not you’ll miss your favorite podcast – you won’t, or connect with your college student before he or she takes off on spring break – you will.

And speaking of kids, families of four who switch to PureTalk save $75 a month for an average of $900 a year. That’s a lot of money; money that can certainly go toward better things than your cell phone bill.

Why choose PureTalk?
When you choose PureTalk, you’re choosing to support a company whose values align with your own. You’re choosing to support a company whose CEO is a U.S. veteran. And you’re also choosing to support American jobs: 100% of our customer service is based right here in the United States.

Even more importantly, PureTalk offers a risk-free, thirty-day money back guarantee. That means you have nothing to lose. Sign up and give us a try for one month. We know you’ll love us. But if you don’t, simply cancel your service within thirty-days and we’ll return your money without any penalties. With PureTalk, you can even bring your phone and keep your phone number, if you like.

And you can select the plan that’s perfect for your lifestyle and your data usage.

So take a moment to review your current cell phone plan. If the cost doesn’t align with how much data you’re actually using, check out PureTalk’s plans. Unlike those overpriced wireless companies, our plans are based in reality. And the reality is that you’re highly unlikely to ever use more than 2-5GB of data during a billing cycle and you shouldn’t be paying for data you don’t need, don’t use, and that – along with your money – is simply going to waste. Don’t spend more than you need to on your cell phone plan. Keep it in your pocket with PureTalk.

Get started here.